Last month, a friend of ours – Max Halliwell from Mitsubishi, embarked on a journey of a lifetime which saw him and his team cross five countries in the space of three days.
Max and his team set a challenge to drive five renovated 1980's Jaguar XJSs, originally costing less than £750 each, from Berkhamsted (Herts) to Agadir in Morocco in less than 72 hours. It wasn’t even a direct route – part of the challenge was to stop at the capital cities of the four countries they passed through on the way… and get a picture to prove it!
Covering close to 2700 miles, the team drove a gruelling average of 900 miles a day. Given that temperatures soared up to 40 degrees and with no air conditioning to make their matt black car more efficient, it was certainly no mean feat!
While I’m sure they came back with a lot of stories to tell and much fun along the way, this challenge was for a
very worthy cause. The team's aim was to secure as much financial support as possible and donate all proceeds
to Help for Heroes, a charity which provides direct, practical, support to wounded, injured and sick Service personnel and their families.
Taking the challenge seriously, Max did a lot of ‘alternative’ pre-training including ‘heavily’ testing the restored cars along the A41, took meditation classes to encourage calm on the road and alleviate angry outbursts between him and his co-driver.
He even vowed to shed a few extra pounds around his middle in an attempt to reduce the impact of the high temperatures.
While he didn’t quite achieve a reduction of 40%, like our systems can (sorry Max!), t-mac was more than happy to support his effort. And you can too as his donation page is still live: www.bmycharity.com/moroccanroll
He also told us that having the t-mac logo on the road with him reflected his dedication to energy efficiency… I’m sure it also made him feel less guilty about having a car which uses around 25% more fuel! J
A great achievement that we were proud to support. Well done to Max and the Moroccan Roll team!